Showing posts with label Alien Bees Einstein. Show all posts
Showing posts with label Alien Bees Einstein. Show all posts

Friday, September 23, 2011

At the Mima Mounds, where we lay our scene.


Photographers like to complain that a fun photo gig is hard to find and that and a client fun to work with is rare. But, this last June I got proof that fun shoots and clients do exist and sometimes come together! Two clients actually, who needed a portait, were not afraid to experiment, came with good ideas and a budget to do things right. Awesomeness. I had met with them a couple of weeks before. The theme of the portrait was 'Life is a Journey'. So I suggested to shoot at a location that had a feeling of remoteness to it (but was just a couple of hours drive from a large city) and to bring objects that where meaningful to them to the shoot. You can see my clients looking cool in this image, a shot of the set taken with the final lights set up. It shows the position of the assistant, whom I had to take out in post for the final shoot. He has to stay close to the subjects to make sure the light on them is soft.

The location is the Mima mounds, a little park South of Olympia, WA. It is a vast natural area with an almost geometric pattern (the mounds!) surrounded by tall trees. They frame the scene nicely, and I am a sucker for tall prairy grass. Moreover a path goes through the grass and allows easy movement of props and equipment. The team included me and two assistants. I decided to shoot with the 7' PL umbrella as fill next to camera and the softlighter as key to camera right. I wanted enough power to underexpose the sky 1.5 stops, so for a scene this big speedlights would not cut it. I love them because they are so portable, but sometimes one has to use the big guns! I used two Einstein heads, which did the job without flinching. The large softbox is well, very large and does not like the wind. So we rigged it to the ground with some ropes and tent stakes. As we had everything pretty much planned the whole shoot took just a couple hours. I used a different palette for the final image, but this one is a bit more eery and it works well for my portfolio. The lighting striking from the Softlighter is not coming from the Einstein head, it's a break in the clouds from which the Sun shone through for a few seconds. Sometimes a photographer gotta be fast.

Thursday, February 3, 2011

What Art Directors want: AllSaints, Yokoo, bad boys, rich girls ...and Chanel.


I was recently having a conversation with a Seattle photo agent about things that commercial creative/art directors look for in a photography portfolio when they are hiring. This is the list we agreed on:

- shooting for your portfolio and so with a low low budget? Do not buy cheap things, borrow/return if necessary. Spend the money on a MUA/hairstylist (or trade if you can). Trade with local stores that have a web presence and require fresh images but do not have a budget specifically for that. They are also more innovative and will let you shoot the way you want it (try doing that with a paying client).

- shoot good quality/expensive items ...and make them look even more expensive.
Why? Because then you will get work for higher budget projects.

- do not shoot cute talent, shoot interesting/ethnic/publication worthy/expressive talent. I do not mind working with the same model a few times if he/she looks good on my images, especially for tests.

- do not shoot what is current now, but take a chance and try to predict what is going to be relevant in the near future in terms of looks, lighting schemes, palettes and topics. Scout on foreign magazines and websites and small photo/design publications for inspirations. If it's on Vogue or Lady Gaga says it's cool...it's already too late to be in your portfolio. I often ask designers for obscure sources of inspiration, they are good at that and have different eyes from those of a photographer, so they provide perspective.

So I wanted to shoot a portfolio image that summed up this conversation...

I like the fun challenge of location, but the weather is not great in February and it is good to brush up on the skills required for studio shoots, where everything has to be perfect and controlled (or at least fixable in post...ehm). To this I added the challenge of shooting at my studio,which is small and mostly designed for product shoots.


Ari (Filipino/Swedish heritage) is wearing a 'scowl' from Yokoo, an Atlanta based fashion designer who knits amazing pieces. Knitting is the new black...The oversized wool jacket is from All Saints (Now that the shoot is done I finally get to wear it) and the bag is a Chanel limited edition (borrowed from a large local store, thanks to 'Mr. Frederick'). I liked the idea of combining seemingly disparate styles into a common look/palette. The big topaz ring belonged to my grandma.


The lighting is simple: a flagged beauty dish powered by an Einstein 200w/sec, f16, ISO100 at camera left, soft fill light at -1.5 stops and a white board to the right. The postproduction uses different layers (high pass, paint daub and multiply....), to achieve a painterly look. Flagging was essential in a small space. Note to self: I need to get a grid for the BD.

What story does this image tell? Of a modern girl who can afford a classic bag, can mix it with a different style from a small, talented, up & coming independent designer to make it current and has a boyfriend with an urban sense of style from whom she just stole..borrowed a cozy wool jacket from a relatively new company, at least here in the States. It's a good story.

Monday, January 17, 2011

The Last from the Desert



Jenny and Colin have been good friends of mine since forever. They were founding members of the very dearly missed Circus Contraption. When I asked them if they wanted to be part of my "Strange Characters in Strange Places" series they gladly said yes. The shoot was inspired by the graphics on Trader Joe's brown bags (yes, the old West guy with a spyglass). This was the last shoot of my desert trip. The image was taken at sunset on the cliffs overlooking the Columbia River, nearby Vantage, WA. It was, well, a bit windy. OK so windy that Corinne (who's three years old) could not stand up outside and had to patiently wait inside the truck for her parents to finish shooting. I was hoping to use my usual 2 softboxes set up, but with that weather..forget it. However, the white van provided the ideal large reflecting surface for a cranked up Alien Bees Einstein. Chloe "Flare Master" Scheffe bravely held a Speedlite as the key light on Jenny and we were done in 10 minutes of shooting. The final editing involved some digital color crossing, but I also used a skilled retoucher: enter Janko Williams, who made everything look the way it was meant to be. The props came from PJ Hummel marvel warehouse in Tacoma.

On to new things!